The tube comes in a soft matte black that is pleasant to the touch, I love anything with that rubberized finish. The brush doesn't look like much, the bristles are not densely packed, but they do a great job at getting at the root of the lash and really depositing product all the way to the tip. The formula on this mascara is pretty bomb. It's nice and creamy and has kept its consistency for months (I've been putting it to the test for a while now). This mascara will give you crazy volume and indeed it does give you dramatic volume which I personally love. The mascara layers well and doesn't clump badly, you can easily brush out possible clumps with a clean spoolie. The lashes stay nice and lifted all day long and I've experienced no flaking or smudging with this mascara.
All in all I'm really digging this mascara. If you want drama and volume and black as the night lashes then you definitely want to check it out. I keep reaching for it whenever I want that false lash effect without the fake lashes, this mascara does drama well. It's great!
*Products provided for consideration. This does not influence my opinions or reviews